SEEN.
The media is always telling a story. SEEN is where Laura Perkes tells you what it actually means — for PR, for reputation and for the founders who are paying attention.
THE FORBES FANTASY
If you’re sold on the idea that getting featured in “big name” publications is the golden ticket for your business then this blog is going to trigger you.
So, buckle up and let’s dive into a conversation that doesn’t get enough airtime…
LET’S GET REAL: PR IS NOT A “NICE TO HAVE” IT’S A VITAL PART OF YOUR GROWTH STRATEGY
If I had £1 for every time a business owner said to me, “PR is a nice to have, I’ll get to it once I’ve done xyz” then I’d be on the beach sipping a raspberry mojito right now (which I’m not, btw!)
YOU MIGHT NOT LIKE IT,BUT YOU NEED TO HEAR IT!
Let’s get straight to it: most people misunderstand what public relations is. Honestly, it’s no wonder. If your perception of PR is all Ab Fab champagne, Sex and the City spin, or relentless phone-bashing of those poor, over-caffeinated journalists, then you’ve been fed a narrow slice of the truth.
THE VISIBILITY MYTH: WHY IT’S NOT JUST ABOUT BEING SEEN
This blog is going to challenge some long-held beliefs and frankly, some of you in the visibility hype corner might not like what I’m about to say. So, keep an open mind and let’s journey through this, because public relations is so much more than just ‘visibility.’
FORGET WHAT YOU THINK YOU KNOW ABOUT PUBLIC RELATIONS
This blog might ruffle some feathers, especially if you have the belief that public relations is an outdated avenue for business growth. But bear with me, keep an open mind, and let’s dive in.
THE EVOLUTION OF PUBLIC RELATIONS AS A BUSINESS GROWTH STRATEGY
This blog might challenge your perception of public relations, especially if you’re still stuck in the nineties mentality of what PR truly means. So, buckle up buttercup and keep an open mind because it’s time to update your beliefs and tap into the unmatched growth potential of modern public relations.
Ready to Grow?
But not sure what support you need?