PR ISN’T ONE MORE THING, IT’S THE THING

PR ISN’T ONE MORE THING, IT’S THE THING

FollowFollow Until you listen to this episode, you might believe that Public Relations is a nice-to-have, something you slap onto your business when you have time, or when you want to “look bigger.” But Laura Perkes is here to turn that thinking on its head. PR isn’t...
IS VISIBILITY ENOUGH?

IS VISIBILITY ENOUGH?

FollowFollow This episode of “What Is Public Relations?” will challenge your perspective on launches, visibility and what it REALLY takes to stand out in today’s online business landscape. If you’re hoping there’s some shortcut to credibility, or you’re...
THE DARK SIDE OF VISIBILITY

THE DARK SIDE OF VISIBILITY

FollowFollow If you’re someone who wants to avoid the realities of being seen in the press, you might want to look away now… but if you’re serious about growing your personal brand, keep reading, because we’re going there. THE DARK SIDE OF VISIBILITY We’re constantly...
PR ISN’T ALL PRAISE AND SPOTLIGHTS

PR ISN’T ALL PRAISE AND SPOTLIGHTS

FollowFollow This blog is one that will challenge the comfort zones of a lot of business owners, especially if you’ve bought into the dream that PR is always a positive ride. If you think landing media coverage is a golden ticket to more sales, credibility and...
THE UNTOLD SIDE OF STRATEGIC VISIBILITY

THE UNTOLD SIDE OF STRATEGIC VISIBILITY

FollowFollow ,,,Let’s talk honestly about what it really means to put yourself out there in the media, because PR isn’t all rainbows and unicorns. And if you’re sitting here considering how strategic visibility fits into your business, this blog will challenge the way...